As a small brick and mortar business, there’s nothing more important than dominating local SEO. Your traffic is much more targeted than online retailers with national customers. It can’t be stressed enough the importance of focusing your SEO strategy on keywords and phrases that involve cities you serve. If you’re not convinced that dominating local […]
Category: Google Marketing
Do Local Listings Really Matter?
The most popular trends in digital marketing today are social media and content marketing. This is quite understandable. After all, content marketing is the “white hat” SEO strategy that Google loves, while social media marketing takes advantage of the ongoing fascination of the masses for Facebook, Twitter, and YouTube. But these trends don’t necessarily mean […]
7 Amazing & free PPC Tools
As a local business owner, you should be focusing your marketing efforts on driving traffic to your website. Pay per click advertising is one of the fastest way to get quality traffic but if you want to build a successful PPC campaign for your small business then there’s no need to go it alone. There […]
Why Outsource Your Online Marketing
Marketing your business online is an incredibly powerful way to increase your visibility and to start attracting more new customers. The cost of online marketing is relatively low compared to other types and yet it’s possible to create a much more impactful and engaging campaign this way when compared with advertising in magazines for example. […]
Google My Business – Quick Start Guide
As a small business owner, you understand the importance of establishing an online presence. Without and well-built website and a presence on social media, your potential customers are driven to your competitors. But how can you be sure that you are reaching a local audience? That’s where Google My Business comes into play. So What […]