By now, you’ve probably heard the phrase that “Content is King” right? Throughout all of the algorithm updates Google has releases over the last six years – one thing has never changed. Google loves to index fresh content. Content Marketing is an amazing strategy to find and engage with loyal customers – and it’s only […]
Author: Isaac Rajan
Do Local Listings Really Matter?
The most popular trends in digital marketing today are social media and content marketing. This is quite understandable. After all, content marketing is the “white hat” SEO strategy that Google loves, while social media marketing takes advantage of the ongoing fascination of the masses for Facebook, Twitter, and YouTube. But these trends don’t necessarily mean […]
When Should You Remove Reviews?
Not too long ago, business reviews were written by subject-matter experts and printed in well-known publications. In today’s world, that’s simply no longer the case. Nowadays your customers can easily voice their opinion and experience they had with your business online for the world to see. But that’s actually a good thing – and there […]
7 Amazing & free PPC Tools
As a local business owner, you should be focusing your marketing efforts on driving traffic to your website. Pay per click advertising is one of the fastest way to get quality traffic but if you want to build a successful PPC campaign for your small business then there’s no need to go it alone. There […]
SEO Strategies for 2016 and Beyond!
So it’s the start of a new year and small businesses everywhere are hoping this will be the best year yet to date. So these days every business strategy needs to include a good helping of SEO to help gain exposure and bring in new traffic and customers. But SEO in 2016 is looking tricky. […]